As the 15th season of Real Housewives of New York (RHONY) wraps, we can’t help but reflect on one of our favorite collaborations with Bravo—a luxurious and immersive RHONY-themed experience that brought the excitement of the Big Apple to life.
This activation was the perfect way to celebrate the return of RHONY in true New York fashion, offering fans unforgettable moments inspired by the stylish cast and their bold, trendsetting personalities.
About Real Housewives of New York Season 15
This season introduced a fresh lineup of dynamic women ready to take on the city that never sleeps. Sai De Silva, Ubah Hassan, Erin Lichy, Jenna Lyons, Jessel Taank, and Brynn Whitfield were joined by elite newcomers Racquel Chevremont and Rebecca Minkoff, bringing new energy and drama to the show. While friendships flourished, long-held secrets and rumors stirred the pot, proving that in New York, things can change in an instant.
About Bravo TV
Bravo TV has long been at the forefront of lifestyle and entertainment, delivering Emmy Award-winning content and cultural touchpoints that spark conversation. Known for hit shows like “Top Chef,” “Vanderpump Rules,” and the iconic “Real Housewives” franchise, Bravo continues to set the standard for original programming.
Inside the RHONY Orchard: The Experience
We helped create a fully immersive Fall-themed activation that let attendees’ step into the world of RHONY, blending high fashion with New York sophistication. Every corner of the activation featured interactive moments that encouraged guests to engage, take photos, and share their experiences on social media.
Here’s a glimpse at what made the RHONY Orchard unforgettable:
1. Orchard Catwalk Experience
Guests were invited to strut their stuff on a catwalk set against the backdrop of the RHONY Orchard. The experience culminated in a directed video that guests could share instantly, giving them their very own RHONY-inspired fashion moment.
2. “It’s a RHONY Thing” Photo Moment
A stunning red backdrop, complete with elegant chandeliers and apple topiaries, gave attendees the chance to recreate Season 15’s iconic key art. It was the ultimate photo-op for fans wanting to channel their inner Housewife.
3. A NY Moment – Interactive Selfie Station
Guests recorded short video selfies using audio clips from Season 15’s signature RHONY taglines. These taglines are a staple of the franchise and allowed attendees to capture their own memorable statements, just like the show’s cast.
4. RHONY Fashion Presentation
A museum-style fashion display featured the glamorous wardrobe from Season 15’s promo and main title shoots. Each look was paired with detailed signage, providing background on which Housewife wore it and what made the outfit iconic. This presentation perfectly captured the style, sophistication, and glamour synonymous with the show.
The Role of Our Brand Ambassadors
Our team of dedicated Brand Ambassadors ensured that every guest was fully immersed in the RHONY experience. They guided attendees through each section, encouraged them to take photos, and helped them share those moments on social media. From line management to answering questions, our ambassadors brought the energy and professionalism needed to make the activation a seamless and memorable experience.
A Successful Celebration of RHONY
As we reflect on this incredible activation, we’re proud to have partnered with Bravo to create such an engaging and interactive event. It was a fitting tribute to the iconic Real Housewives of New York and a testament to the power of immersive brand experiences.
Until next time, we’ll be dreaming of more New York adventures and fabulous fashion moments!
Want to learn more about our experiential activations? Contact us at info@gofginc.com and let’s bring your brand to life!
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